What If…MLK did not have a DREAM?

All too often, I get a great idea and it sits in my little head and I don’t execute it right away. Inevitably, I end up spending  a lot of time thinking about it…I come up with some reason to procrastinate or come up with a serious case of “excusitis”…I am sure you do as well…

What if…what if all the GREAT though leaders and people who made amazing changes in the world played it safe?

This morning a friend of mine (Carmine Camertao of AlphaGraphics in Boston) reminded of Martin Luther King, Jr. and his successes.

It started out with the question what if…what would have happened if Martin Luther King didn’t have a dream. What if he did not travel over 6 million miles and give more tan 2500 speeches.

What if he thought he could never move mountains…or that he was too young to make a dent in the world?

Where would society be if Martin Luther King played it safe?

Why do you play it safe? Why do you not reach out and try for more? Is it comfort? Is it complacency? What ideas have you thought about and come down with severe case of “excusitis”?

A business acquaintance of mine…Mr. Jim Hood of Hood Design reminded me one time that sometimes you have to climb out onto the branches since all the best fruit is often further than our reach, but we often have a tendency to only reach for what can reach from the ground. 

Carmine had been after me, to expand my business using a certain marketing technique for about a year and I never did. It was through Carmine’s prompting that I am now implementing something I have been thinking about for a long time. When left up to doing it myself I would probably not have even started…I would have played it safe.

This is what coaching is…coaching is about creating an awareness, educating you on how to change and keeping you accountable. Thinking about hiring a sales coach or sales mentor…Try me out..make the call…the first one is on me…617.615.9435.

Today’s motivation was from my BNI Meeting that I attended at Sonsie on Newbury Street. Thinking about growing your business through BNI, come visit our BNI Boston chapter @ http://www.backbaybni.com/

Thanks for visiting http:///www.CoachMikeMahoney.com


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Success is achieved in inches not miles…what will

Success is achieved in inches not miles…what will you start to do an inch at a time today?



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How to Make Sure You Send an Home Anniversary Card and New Home Card to the Owners

One of things we tend to lose sight of as Realtor is what happens after we sell a home. It is critical to follow up with clients after the sales since they will be able to send you referral business and most likely will become a repeat customer if you play your cards right. 

Today, I want to show you how quickly I am able to get a new card out to a first time home buyer after their purchase. I will also show you how I will be sending them an anniversary card on the date of their purchase. This will send them a card every year on the date of the purchase. In addition to that, it will send me a reminder via email every year as well. Then I can drop a line to them. This is database marketing in the most simple form. 

The beauty of this is that I am able to do this once and it will repeat itself over and over again without my intervention, which gives me the ability to work on my business instead of in it. 

See the 1 minute process of sending in the Welcome Home Card Video

In this second short video, I will show you how I now will be sending them a card on the anniversary date of theirHome Purchase Date

To top it off, I will also be adding in an an annual birthday card.

People like to do business with who the know like and trust. This definitely plays right into that. 

If you are using Sendoutcards and need a little help, please feel free to reach out to me.

If you are not using Sendoutcards you can try a free card on my web site which is http://www.sendoutcards.com/mikemahoney

If you would like to get a membership, you can get access for with ability to send 10 cards or 20 post cards for $9.80 month. This is all with no commitment nor contract. 

Let me know what I can do for you.


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Who are You Hanging Around With?


Today I spend a few minutes asking clients about who you are spending time with and how are those folks helping you.

I recently used this at a sales training session online for realtor and also at a BNI session where I gave an educational moment..

Here are my notes…

You are the average of the 5 people that you hang around with most.
You can’t send a duck to eagle school…and expect it to soar when it naturally wants to waddle.

YOu cannot teach someone to serve
You cannot teach someone to smile
You can only look for people with those
qualities and try to associate with them.

If you were planning to
climb a tree would you
take a lesson from a squirrel
or a horse?

Think about it. Would you want to hang around the waddlers or the soarers?

If you were to systematically go through your client database and maybe even personal friends and colleagues and rate
everyone on an ABC priortity…do you think some of the C’s should become D’s for delete…

Most of the time we hang around with the same people and do the same things
sheerly our of habit…

I am your constant companion.
I am your greatest asset or heaviest burden.
I will push you up to success or down to disappointment.
I am at your command.
Half the things you do might just as well be turned over to me.
For I can do them quickly, correctly and profitably.
I am easily managed; just be firm with me.
Those who are great, I have made great.
Those who are failures, I have made failures.
I am not a machine, though I work with the precision of a
machine and the intelligence of a person.
You can run me for profit, or you can run me for ruin.
Show me how you want it done. Educate me. Train me.
Lead me. Reward me.
And I will then…do it automatically.
I am your servant.
Who am I?
I am a habit.

What can you change today…or who can you call and get an appointment with to change 1 of the 5 that is causing your average to be lowered?

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Success is Religiously Practicing Specific Simple Habits That Always Lead to Success

Coach Mike Mahoney describes how if you follow a simple plan and practice is religiously your habits will lead you to success.
Your career in real estate can become better by developing a real estate business plan.
I would suggest a one week business plan.
If you have questions, call me @ 617-980-9025.

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Using What You’ve Got Instead of Prospecting for Gold

Brokers Recruting

Brokers Recruiting Always Looking for the Gold

I just read a great article on accountability on the Realtor Magazine website.
It talked about we all get the calls and the letters from brokers looking to recruit us or thanking us for co-brokering on a deal with their company. These are essentially recruiting tactics.
The article below was written by Dave Robison out of Utah aka UTAH Dave. It was featured on the Realtor Magazine website.

Recruiting is a fallback for brokers. If they were profitable with what they had and built upon the agents in the office that are there now, they wouldn’t have to recruit a 100 of your nearest and dearest competitors. Dave’s article talks about how brokers need to embrace accountability. They focus too much on recruiting. They view recruiting your competitor as their only way to profitability. 

Dave makes the suggestion that with accountability you could have more profitability. Working with what you have is often more profitable than going out and finding the “greatest thing”.  

If brokerages focused more on what they had in the stable, they may find they have some race horses that could be the next derby winner with a few coaching sessions.

Here is what Dave has to say “I believe there is a brokerage of the future that would embrace this principles of accountability. Today, if a brokerage wants to grow profitability, they recruit an unlimited amount of agents.  They may promise to help you be more successful, however, they are free to recruit your competition to help them be profitable as well.  If we are to apply the principles of accountability to a brokerage, then it would be structured differently. Imagine a brokerage where they only had a limited amount of agents.  Let’s say 100 agents.  How would they grow profitability?  The only way they would grow is if their 100 agents continually sold more homes and were more successful. Now their focus is on you being more successful (not recruiting their fallback) because they are held accountable to it. I believe the broker/owners would innovate and personally grow from it. This is a brokerage that puts their money where their mouth is.”

The funny part of this article for me was that every broker I have worked for is always looking for introductions to your friends in the business and then they want to help your friends become successful and then compete against you.

Brokers spend way too much focus on bringing in the new agent. Brokers need to build on what they have. The brokers that build what they have and make the people around them rise naturally attract more agents. I have seen this with a good friend of mine who is a Keller Williams Team Leader. He invests in the agents that he has on staff and those agents do better and more people come to his firm because people are curious about why so and so is doing so well. Honestly, his coaching and teaching is what has helped them. He could work for ABC realty and get the same result.
If you are looking to change brokerages, make sure you talk to as many of the agents as you can to get a feel for what it is really like. Is there a culture of growth for the people in the stable now or is the broker focused on bringing in a gazillion agents.
Bottomline, the only person who is going to care about you as much as humanly possible is you. You need to seek career development, coaching and training to adopt a philosophy of lifelong learning for yourself.The best things happens for me when I sought out coaching on my own and didn’t rely on what my broker was going to do for me.

It would be nice as Dave mentions if the brokers focused on accountability and helped us, but most brokers are worried about the next agent they are going to bring in so they can pay their bills.

You can read the article in it’s entireity here: Putting Your Money Where Your Mouth Is.
If you are looking to improve upon your skills, whether it be with techie stuff, direct marketing or learning how to list expired and FSBO’s give me a call. We can develop a cost effective plan to get you off to the races.
Give me a call @ 617.980.9025Make your life matter!

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Will You Party Until The Punch Bowl is Empty?

January 12th, 2012

Today’s question is “Will you party until the punch is empty?”. If so, that is great, you will probably have a great time and maybe be a bit groggy the next day, but a good time nonetheless.

You may ask what am I am leading up to. Well, here it is. The weather has been unseasonably warm for us here in New England and the winter has not been an issue with regard to slowing real estate showings.

I recently reviewed some stats from a company named MAPASS. They set appointments and track feedback for listing agents. In the first week of October there were 2100 appointments recorded in their system for the Massachusetts properties that they have under the system. Last week, their system logged 2900 appointments. It was obvious for me last week, I have about 9 listings and there were 18 appointments booked over the course of last weekend.

This is great. Maybe it means that the buyers are coming back to the market. I would caution you not to take your foot off of the gas. Yes, people are out looking at properties. Yes, agents in my office are putting properties under agreement this time of year. However, if you don’t do the habits (lead generation,follow up, and business development) on a daily basis the punch bowl will inevitably be empty and you will have a hangover.

Bottomline: It is busy…but don’t get coaxed into coasting…you need to develop business on a daily basis.

Mike Mahoney

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